LYF was created to address a pressing question:
Why do so many talented students struggle to choose the right career?
Seeing students make career decisions based on pressure or outdated advice, LYF’s founders wanted to transform uncertainty into clarity and turn potential into success. Starting with just a few students, they have now guided hundreds, helping each one build a confident path to a fulfilling career.
Today, LYF is more than a service—it’s a movement to empower the next generation with knowledge, confidence, and opportunity.
Our team is composed of experienced professionals from diverse backgrounds, including educational psychology, career strategy, and student engagement. Each member brings specialized expertise in career profiling, global education pathways, and making career planning an engaging experience. Together, they share a commitment to a student-first approach, combining warmth, knowledge, and dedication to support every learner’s unique journey.
Proven Methodology: Combining psychology, data, and practical insights.
Trusted Professionals: Record of guiding students to top universities/careers.
Student-Centric: Programs built around the student, not institutions.
Full Transparency: No hidden motives or forced options—just honest help.
To be the most trusted career guidance platform in the country, ensuring every student feels supported, choices are informed, and futures are built on passion and purpose.
LYF guides students toward fulfilling careers with:
Personalized Counseling tailored to individual dreams and strengths.
Validated Assessments using science-backed tools for true career fit.
Ongoing Mentorship for support beyond just one meeting.
Student First – Focus on each student’s needs.
Integrity – Commitment to unbiased, transparent guidance.
Empathy – Recognizing every journey is unique with active listening.
Excellence – Striving for world-class service every time.
Growth Mindset – Learning and adapting to new career trends.
